Evidence that opt out ads aren’t harmful January 31st, 2009 by Hang
A few months ago, I wrote about a better way of serving ads by replacing the ad with a donate button. A recent Wall Street Journal article reports that wikiHow also recently started doing opt out ads and their revenue dropped less than 1%. I wonder if they’ll also include a donate button?
Tags: advertising, substantiated opinion
Also featured in blogs: Developer
| Comments (0)